You have an e-commerce store but you don't have a secure payment system, so you better reconsider fixing your payment system, cart, order tracking, and data protection before it's too late. Otherwise, you'll lose the trust of your customers and they won't feel good trusting you, and that's why you should take it seriously and put a secure website and put a lock in the corner of your website to prove that your store is safe to deal with. According to the 7C (200) by Rayport and Jaworski, the seven design elements of a customer interface are context, content, community, personalization, communication, connection and commerce. Here, they have described the elements such as context, design and design of the sites; content, text, images, sound and video that web pages contain; community, the ways in which sites allow communication between users; personalization, the ability of the site to adapt to different users or allow users to customize the site; communication, the ways in which the sites allow the recommendation of the site to the user or two-way communication; connection, the degree site is linked to other sites; and commerce, the site's capabilities to allow commercial transactions.
To ensure that the website is visited consistently, companies should also focus on the constant change of the site. They need to add new features, new products, and new pages, keeping customers up to date on the latest products and company news. Your article has been a great source of information for me in the context of an e-commerce website and the 7 C's associated with it. This has been helpful to me, thank you very much, Ecommerce Development Company.