7 Essential Principles of Web Design

Design principles are the rules that a designer must follow to create an effective and attractive composition. Visual hierarchy is one of the most important principles in web design, as it is the arrangement of important elements. Most websites are designed according to a grid system, which divides a page into columns and rows. This ensures that everything on your site is aligned, keeping designs clean and balanced.

In addition, the page templates in your theme can help you create balanced layouts. The colors used on your site can cause specific emotions, as certain colors make people feel a certain way. Contrast between several colors can improve readability and draw attention to certain elements. You can create a button with a contrasting color that stands out from the rest of the elements on your page. To change the colors of your theme, go to the Colors tab in the Customizer. However, there are two important factors to consider when using graphics.

First, limit the use of large images “above the page” - this is the area of your site that visitors reach before they start scrolling down to see more content. Second, make sure you optimize your images so they don't slow down your site with long load times. Typography includes the fonts and text sizes of your website. Typography affects the ability to read and understand your content. So what makes a good typography? The text should not be too small or too large.

For the body of the text, 16px is optimal, with 12px being the smallest size that can still be seen on mobile devices, according to Google. Consistency involves providing visitors with a cohesive experience by maintaining the same aesthetic style or design throughout the site. According to the Bureau of Labor Statistics, there were a total of 67,500 web designers in the United States and the expected percentage increase for 2029 is 4 percent, which is much higher compared to several other professions. Unlike a pattern example, in which a thing is repeated continuously along a plan, redundancy is the repeated use of specific components, such as the tone, shape, or style of the text. When used correctly, repetition creates design consistency. This can be used as advice - you must use these principles wisely in your project to get the perfect result. The 7 design principles can be used together to create attractive and effective visual designs, although you don't need to combine them all to achieve “good design”.

For example, when creating accents, artists can also use contrast and vice versa. The important principle that is needed in the design is proportion - it is the visual size and weight of the composition of objects or elements that helps designers approach the design. Use it to select sections instead of selecting an entire page - ratio is the combination of all parts (size, quantity or number) that are always related to each other to make the right design. Design elements can consist of anything, including typography, graphics, colors, contrast, weight, position, size and space. This series will provide information on several principles that explain their importance and why they are necessary to produce a quality and well-crafted design. Visual hierarchy refers to the design or presentation of elements in a way that implies importance - it is one more principle that draws attention from spectators.

Typically, designers will make an area stand out by contrasting it with other areas. Emphasis can also be used to reduce the impact of certain information - areas may be different in size, color, texture, shape etc. Emphasis on design is defined as an area or object within artwork that draws attention and becomes a focal point. Holding is defined as reducing or attenuating other parts of composition to draw attention to focal object - therefore red circle (above) is focal point of design. In design pattern is important since it's repetition of object or symbol throughout artwork - in user interface design pattern is simple means of maintaining consistency through repetition either visually or conceptually. A geometric design is type of pattern that's formed by geometric shapes and usually repeated as wallpaper design - in computer science software design pattern is known clarification of class of problems in programming. Repetition focuses on same object that's repeated - patterns are composed of different elements that are then repeated same way during design - scale consists distribution of visual weight space colors or texture - there are some elements that have heavy elements and others that are lighter which is imbalance or sometimes there are some pages that carry kind of thing but there must be balance in design that seems appealing to public. The purpose of minimalism is to expose essence of design by reducing all non-essential patterns features and concepts - in web design minimalism avoids possible distractions and eliminates parts in their most basic forms.

Getting on internet makes it increasingly difficult to stand out from crowd and fact that it takes between 5-10 seconds for users to scan website makes situation even more difficult. However once you have their attention they're likely to stay longer and even respond to call-to-action so how can you make website attractive enough? How do you get users to stay? Answer lies in attractive web design - website design isn't just art or science rather it's combination both based on some basic principles also requires creativity for effective implementation those principles. We have listed 7 fundamental principles web design that are sure help website stand out like tangible objects elements web design also have weight that must be balanced concept....

Gloria Foulke
Gloria Foulke

Wannabe twitter lover. Freelance social media maven. Friendly twitter nerd. Hipster-friendly zombie advocate. Avid zombie practitioner. Amateur baconaholic.